As we launch our AI-native platform, we need someone to bridge powerful AI capabilities with builders who haven't discovered their potential. Drive awareness and adoption of Airtable's AI features through authentic community engagement and content creation. Primary focus on Reddit (r/Airtable), expanding across Discord, Slack, Twitter/X, LinkedIn, YouTube, and Airtable's community. You'll operate "in the wild" - engaging builders in their natural habitats, not corporate environments. Convert skeptics into believers through viral demonstrations and genuine helpfulness across diverse community cultures.